The unknown.  We dread it.  It’s uncharted territory.  We don’t know what we’ll find there.  There are so many reasons for us to feel uncomfortable about this at best and to fear and avoid it at all costs at worst. We will choose to stay with what we know, no matter how uncomfortable, frustrated, unhappy even it makes us.  We will stay in a job we hate, avoid making new decisions in business, stay with an often stagnant status quo, longing for change, but unable to cross into the unknown.  

Human beings like to take the easy route

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