Posts

First step to successful marketing

Marketing – just do it

Marketing is communicating the value of a product, service or brand to customers, for the purpose of promoting or selling that product, service, or brand.

Wikipedia definition

Wikipedia’s definition is nice and to the point.  It also leaves it open so that marketing can be relevant to all.  From large organisations to individuals, we are all in need of a bit of marketing. Many are timid when it comes to marketing – in a “who will want to know about me or my product” sort of way.  Others are positively disdainful in a “it’s all a bit sales-y and beneath me” sort of way. Read more

Self-Confidence and coaching

How do we transform ourselves into confident individuals?

In my work as a development coach, be it with senior executives, managers, company directors or sole traders, no matter how successful they are, 9/10  lack self-confidence.

Outwardly, these people often seem self-assured, but as soon as they sit down , they tell me about their doubts and anxieties. They worry about what others think and many confide in me that they are “just waiting to be found out”. What exactly does this mean?  Many successful people are concerned that someone will find out that they are faking it. They fret about being exposed as someone who doesn’t know anything and should never have been given the job! Read more

Life coaching & business mentoring

Time to reflect on your business with life coaching.

Whatever your job title or situation in life, you can find yourself  feeling stuck and wondering how to find your way out of the current situation.  It is always possible to find a way, but sometimes it takes someone else to work with you. As a coach and mentor, I can bring my experience listening and guiding people, without judging, to help you work out where you want to go and which steps to take.

Being in business or at the top of your game can be lonely.  Achieving perspective is vital if you are to continue in your success. A view from the outside makes an enormous difference.

Coaching is an opportunity to reflect actively on the quality of your judgement & bring clarity to your decision making. Read more